Yes, I finally got around to upgrading the Advanced Business Blogging site to WordPress v1.5.2 and it’s incredible. Security, Spam protection, and presentation control is unbelievably simple!

Now I’m not a programmer, and I just know enough coding to get myself in trouble — but working with this latest version of WordPress definitely reminds me of why we think it’s hands-down the best blogging software for serious business bloggers.

• Ease of install/upgrading. Upgrading from version 1.2 took me 10-minutes, including the backup of My SQL databases.
• Total control of appearance and layout. I was able to create this site layout (working off of the “Rin” base template by Khaled Abou Alfa and Joshua) in under three hours, including the image research for the header design, and the graphic design of the header itself.
• Complete control in customizing navigation. WordPress v1.5.2 even allows you to very simply create custom static pages outside your regular posts. A great addition for business owners who’d like to educate readers more about themselves or their products/services without having to leave the blog.

If you’re a business owner who’s looking to integrate business blogging into your long-term marketing and communication strategy — WordPress should be at the top of your list!

Enjoy!

John-Paul Micek is a contributing partner in the only multi-media course that truly coaches business owners how to integrate business blogging for more traffic, more clients, and more profits — How to Master Business Blogging.

He’s a weekly columnist for the business section of the Honoulu Star Bulletin. He’s known as the “Click-and-Mortar Business Coach” by by business owners around the world thanks to members of the Business Owners Coaching Club.


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