Are you a busy business owner stretched for time, but yearning to come up with new profit producing innovations? A business blogger dealing with information overload? A sales professional or marketer looking to stay several steps ahead of the competition?

If you fall into any of these categories, you know how important it is to make every minute of your day as productive as possible. Yet at the same time — you also know that one of most important responsibilities you have is staying on top of your niche, industry, and competitors.

So there you are, left in a quandary. Two critical business needs that up till now have been diametrically opposed. But now with the power of RSS, you can quickly and painlessly put an end to that struggle. And that’s critical, because let’s face it … the overwhelm of information usually leads to procrastination or plain old neglect.

With a pair of easy to use tools, you can harness the power of RSS and put it to work for you and your business. You can do your research, create new online and off-line contacts, keep ahead of competitors, and spawn a host of innovative profit producing ideas in a fraction of the time it would have taken you just two years ago.

In fact, you can cover more material and come up with more profit producing ideas in 30-minutes using these two tools than you could with five hours of online and off-line work.

So what are these two tools that harness RSS to save you time and help make you more money?

Well the first is FeedDemon, the most efficient RSS aggregator on the market. The second is ThunderBird.

Rather than blather on in a few posts, we’re going to cover the benefits and applications of these tools in a short video series. So let’s get started today with a brief introduction to FeedDemon and the FeedDemon video specifically for business owners, sales professionals, and marketers.

FeedDemon - the busy business owner’s research and innovation mega-tool

There are plenty of free RSS readers and aggregator out there, but they are big time wasters compared with FeedDemon. Not to mention that (comparatively) they’re ugly as sin too.:)

As you’re about to see, FeedDemon 2.0 has a look and feel similar to Microsoft Outlook 2003. But it has a much prettier management area that’s user-centric and custom tailored to managing RSS feeds. None of the free RSS aggregator alternatives offer the same level of organization, customization, or filtering capabilities as FeedDemon. And that means more time, nore results, and more advantage in your corner.

Click the images below and the video will open in Windows Media Player (WMP)
If you do not have WMP installed, you can download it here for free

Part 1 (11.2mb / run time 9:44)

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OK, a couple of days ago we showed you how to load RSS feeds into and use the free RSS reader integrated into my.yahoo.com. Now it’s time to kick it up a notch and show you how to setup RSS feeds in a much more robust feed reader – FeedDemon.

So why Feed Demon for this advanced RSS reader tutorial video? Well … you could start with the fact it’s my favorite.

Seriously though — FeedDemon saves time and allows you to keep up to date with your industry, competitors, and news in a fraction of the time it would normally take using traditional online and off-line methods. The fact is most of us busy business owners don’t stay as up to date as we should, and that puts us at a competitive disadvantage. By relying on RSS feeds and using FeedDemon I can scan news sources, industry updates, and check up on competitors in 15-minutes when that used to take an hour or more before!

On the technical side, FeedDemon is a surprisingly compact program that loads fast and uses hardly any system resources. Other than the name (which took a little getting used to :)) it’s awesome! And with it’s special functions, it’s the closest thing to a totally custom “dead tree” newspaper that you can get.

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You know … with new technology it’s almost impossible to grasp the full implications of it’s power, benefits, and application in your small business without experiencing it yourself.

Nowhere is that more true than with Blog and RSS technology.

In previous articles we’ve looked at what RSS is and how it works, but now we’re going to set you up to become a true consumer so you can experience the impact and convenience for yourself. I promise once you do, you’ll be hooked on the time savings.

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