In June ‘06 JP and I had the opportunity to present live at the TIMME2 (Internet Marketing Main Event). One of the audience participants was so excited about new media marketing that he requested an interview on the spot. WOW! Talk about taking action! He created a podcast of the interview on the go! And we’ve included it here for you to enjoy.
Topics we talked about included:
The death of the sales letter
New Media Marketing
Interruption Marketing is Dead
is YOUR website in need of an overhaul?
Here’s part 1 (of 4) of our information packed interview (10 min):
Stay tuned on Monday for Part 2.
*If you’re a student of the MWBB or Business Owner’s Coaching Club, you can get all four parts now on your private student site*
Deborah is an expert in negotiation, team building, and leadership. With over 17,500 hours of research and study working with thousands of business owners around the world — Deborah and John Paul have created a simple scientific system that maximizes your performance, persuasion, and wealth in just 60-Seconds. They both are in demand speakers, published authors, and certified trainers in persuasion and Self Influence™, and experts in Marketing with New Media. Their latest book ‘Secrets Of Online Persuasion’ is the definitive guide on getting more customers and cash online with New Media.
You can reach Deborah by contacting [support@rpmsuccess.com]
There’ a cool new player on the video sharing scene, and their model is a welcome addition to the New Media Marketing mix. Business owners, network marketers, and other sales professionals are getting more and more tools to make their online marketing and list building efforts easier and more profitable too!
Revver is one of those new New Media Marketing tools…
Revver is not as “social network” oriented as YouTube. But they are much more focused on making Marketing with New Media video a snap.
You not only get to host and share your videos for free. You also make money with a unique content relevant ad-matching program. Revver pairs your video with a targeted advertisement, then splits the ad revenue with you 50/50.
And even if you just find and share videos using Revver, you make money too!
Check Revver out as a compliment to YouTube. Both have their benefits, and bottom line — when you’re marketing with New Media to get more customers and cash online, tracking the buzz and the dollars is the only way to determine what’s best for you and your business.
Deborah is an expert in negotiation, team building, and leadership. With over 17,500 hours of research and study working with thousands of business owners around the world — Deborah and John Paul have created a simple scientific system that maximizes your performance, persuasion, and wealth in just 60-Seconds. They both are in demand speakers, published authors, and certified trainers in persuasion and Self Influence™, and experts in Marketing with New Media. Their latest book ‘Secrets Of Online Persuasion’ is the definitive guide on getting more customers and cash online with New Media.
You can reach Deborah by contacting [support@rpmsuccess.com]
Back on March 28 of 2006 I revealed in the Advanced Business Blogging post “Podcasting for Business?” a prime example of how you market with New Media. I went out on a ledge and boldly predicted that Kent and Doug from AskANinja.com would prove that New Media is one of the most powerful ways to build a massive (and active) list.
Here’s a quick update on how they’re doing, and what you can learn about online marketing with New Media and Online Persuasion from their efforts over the last year.
First, a quick revisit of my predictions for this New Media Marketing project in early 06′
In that article I stated:
The first post over at Ask A Ninja was 1/9/06, but the real consistency started with the 2/22/06 video. If they can maintain anywhere near the growth rate of their first 30-days — they’ll have a huge following before years’ end!
The 2/22/06 post (hosted with YouTube.com) showed 124 reads when I first started following their progress the first week of March. (It currently shows 218 reads, from new people visiting the archives.) But the most recent video made just three days ago has had already 1507 reads per YouTube’s stats. That’s over an 1100% growth rate, more than a 10-fold list growth in just 60-days since Ask A Ninja has been up online!
Now some may think that type of list growth may be unsustainable over the long term. But even if they can simply double their regular viewers each month, they’ll have more than 200,000 regular viewers and a huge subscriber list to promote their new movie to!
- Redesigned their web site for a cleaner user interface
This focuses the first time visitor on what’s most important. That is emotionally connecting with the Ninja, and joining the membership side.
- Added a free and very active membership area
This builds a sense of community and creates an atmosphere where social proof is naturally built up around the AskANinja brand. Of course, it also creates a fully segmented prospect list as well.
- Created the Ninja Mart Store
T-shirts and other incidental products are offered to visitors and members. This is designed to deepen the bond with the AskANinja community, strengthen the connection with the brand, and of course — make it easier to later step members and regular viewers into bigger ticket purchases.
- Released their first DVD
This first release simply brings together back episodes of the AskANinja series. “Why would anyone pay for something they can get for free?” you may ask.
One word — convenience!
All the time consuming searching, organizing, and downloading in multiple formats has been done for the customer. They know how, where, and why their customers watch episodes, and they give them all they want in one simple package.
In terms of traffic (all generated for free) coming from this New Media Marketing effort…
… the most recent installment of AskANinja shown below has 94,169 views since being posted at 8pm 10-days ago on January 12. (* Just in the time it took to write this post the number of views jumped 165 from 94, 004 to 94,169.)
And every view promotes their new DVD. Previous to the release of the DVD the promo embedded in each episode just as powerfully (and effectively) influenced people to go the Ninja Mart Store. Awesome monetization model!
Copyright RPM Success Group Inc. 2002-2006. Full copyright reserved by RPM Success Group inc. Bloggers and journalists are welcome to link to posts or excerpt so long as full credit/attribution is given to AdvancedBusinessBlogging.com and RPM Success Group Inc.
With four multi-million dollar businesses under his belt and over 17,500 hours of research and study working with thousands of business owners around the world — John Paul and Deborah have created a simple scientific system that maximizes your performance, persuasion, and wealth in just 60-Seconds. They both are in demand speakers, published authors, and certified trainers in persuasion and Self Influence™, and experts in Marketing with New Media. Their latest book ‘Secrets Of Online Persuasion’ is the definitive guide on getting more customers and cash online with New Media.
You can reach John Paul by contacting [support@rpmsuccess.com]
Are you using business blogs to market online and concerned with what “experts” are predicting about the future of blogging? Or maybe you’ve been on the fence waiting to get started marketing with business blogs, podcasts, and social networks like MySpace. On the fence because you’re confused whether it’s worth the effort.
Either way… this audio podcast and transcript will help clear the muddy waters, shift your attention off the “technology,” and get you focused on what really matters most about New Media Marketing.
Since early in 2005 the “blogging boom or bust” mantra has been bandied about by both the offline and online media. As recently as this month there have been articles written about the slowing growth of the blogosphere. (The mass media conglomerates would love nothing more than to see an end to the erosion of their power.) And the guidance of blogging evangelists can be just as damaging to the marketing mindset of the average business person looking to market online.
If you’re a business owner, marketer, or network sales professional this audio that I came across in our unpublished podcast archives will set things straight for you.
Long Live the New Media Marketing Revolution!
Marketing with New Media goes way beyond blogs to using a simple matrix of podcasts, social networking, RSS, and other New Media tools. But your business blog is the core of that New Media Marketing Matrix. And that’s why even though this podast was recorded back in February 2006 and never published, Deb and I felt that it was important to release it now.
NOTE: This podcast was recorded in April of 2005 and archived without being published for concern that it may be too controversial. Since the topic has not died down, and since so many business owners new to online marketing question what role blogs, podcasts, and social networks like MySpace play in their online marketing efforts — I decided to resurrect it. Besides, now that our new book Secrets of Online Persuasion has been released to rave reviews, I really don’t care how controversial what I have to say might sound. I know I’m right!
One article and a press incident mentioned in the podcast are from early in 2005. And the “Marketing With Business Blogs” course mentioned is sold out and no longer available (replaced by the October release BLOG interactive 360, also sold out).
Regardless — the core content of this New Media Marketing Podcast is timeless!
If you’re looking for a competitive edge in marketing with business blogs and New Media, one that can’t be gained with “technology” on it’s own — you must listen to this podcast for an inspiring outlook on your New Media marketing efforts.
This podcast is so important for you as a business owner and marketer that we even had the podcast transcribed for you. You can download the transcript by clicking the image below.
Enjoy!
Copyright RPM Success Group Inc. 2002-2006. Full copyright reserved by RPM Success Group inc. Bloggers and journalists are welcome to link to posts or excerpt so long as full credit/attribution is given to AdvancedBusinessBlogging.com and RPM Success Group Inc.
After 17,500 hours of research and study working with thousands of business owners around the world — they’ve created a simple scientific system that maximizes your performance, persuasion, and wealth in just 60-Seconds. They both are in demand speakers, published authors, and certified trainers in persuasion and Self Influence™, and experts in Marketing with New Media. Their latest book ‘Secrets Of Online Persuasion’ is the definitive guide on getting more customers and cash online with New Media.
You can reach Deb & JP by contacting [support@rpmsuccess.com]
By now, I’m sure you realize how powerful blogs, podcasts, social networks and other New Media is as a marketing tool. And I’m sure you can see how important it is for your business success, no matter what industry or niche you are in.
As a professional, small business owner, or marketer you definitely want to make sure you gain access to this all new, and completely guaranteed home study program when it’s released in March.
You’ll be glad you did!
Just click on the image below to get your pre-release membership if you haven’t already done so.
WARNING #1: If you’re focused on typical Internet marketing, you’re learning a dying skill
WARNING #2: If you’re focused on landing a hit-it-rich overnight big deal or finding some magic potion for marketing online — then this is not for you
With four multi-million dollar businesses under his belt and over 17,500 hours of research and study working with thousands of business owners around the world — John Paul and Deborah have created a simple scientific system that maximizes your performance, persuasion, and wealth in just 60-Seconds. They both are in demand speakers, published authors, and certified trainers in persuasion and Self Influence™, and experts in Marketing with New Media. Their latest book ‘Secrets Of Online Persuasion’ is the definitive guide on getting more customers and cash online with New Media.
You can reach John Paul by contacting [support@rpmsuccess.com]
In the last installment of this series I promised a sneak peek of what you can expect with access to with the Secrets of Marketing With New Media home study course. Well here it is!
First, a quick snapshot of levels 101 through 505:
Level 101: Your Jump-Start to Marketing, List Building, and Supercharged Sales with New Media
Class #1: Secrets to unleashing the full power of the New Media Marketplace
Class #2: Building the hub of your BLOGinteractive 360™ Marketing Matrix
Level 202: Your Strategic Command Center for Marketplace Mastery
Class #3: Generating your Click-and-Mortar Marketing M.A.P.
Class #4: Breaking the secret code to business blogging success
Class #5: Gaining special access and mass influence with Tribal Marketing™
Level 303: How to Double Your High Value Traffic Every Month for Free!
Class #6: Killer Keyword Selection for top search engine rankings
Class #7: Tagging and placement for maximum traffic impact
Level 404: Four New Media Strategies That Put Your Marketing On Multimedia Steroids
Class #8: Harnessing the power of RSS to put your syndication empire on auto-pilot
Class #9: How to take your persuasion on the road with Podcasting for Profit™
Class #10: Buzz, branding, and list building with social networks
Class #11: Adding free dollars to your bottom line with Wikis, team blogs, New Media membership sites
Level 505: Secrets Keys to Unlocking Maximum Persuasion for Maximum Profits
Class #12: Control perceptions by breaking your personal Communication Code™
Class #13: Online adaptation and code-breaking strategies for creating your raving fans!
Class #14: Keys to bypassing DAVeK and other trust filters for instant rapport, trust, and sales!
And here’s just some of the benefits you’ll immediately gain:
** Generate more targeted traffic to all your Web sites
** Identify new customers and hidden niche markets hungry for your products and services
** Build a laser-targeted prospect list that’s up to 330% more responsive
** Automate your prospect and customer contact without getting blocked
** Increase search engine rankings
** How to use New Media to sell your own products and services, or promote affiliate products
** Create your own instant multimedia syndication empire that runs on “single button simplicity”
** Connect-with, influence, and persuade people online (honestly and ethically)
** Bypass people’s subconscious filters to create instant rapport, trust, and increased sales
** And much more!
In the next installment we’ll wrap things up, but if you can’t wait to get all these benefits for yourself, click on the image below right now!
Copyright RPM Success Group Inc. 2002-2006. Full copyright reserved by RPM Success Group inc. Bloggers and journalists are welcome to link to posts or excerpt so long as full credit/attribution is given to AdvancedBusinessBlogging.com and RPM Success Group Inc.
John-Paul Micek is the premier Click-and-Mortar Business Coach. He’s been described as the “Commando Capitalist” and “Profit Matrix Master” by peers and coaching club members. With four multi-million dollar businesses under his belt and over 9,400 hours of experience coaching business owners and marketers to success from the inside out, J.P. is ready to help you get the profits, performance, and lifestyle you want from your business online and off-line. His latest book Secrets Of Online Persuasion is the definitive guide on marketing with New Media. J.P. is a weekly columnist for the Honolulu Star Bulletin, and professional speaker. You can reach J.P. directly via [commandocapitalist@gmail.com].
In the last installment of this series I mentioned that 48 business owners, marketers, and entrepreneurs from nine countries are in the middle of a 14-week virtual coaching program where they’re learning how to market with New Media.
They’re learning the secret powers that the BLOG 360 system delivers in getting tons of highly targeted traffic, hundreds of new people joining your prospect list each week, top search engine rankings, and of course — more sales!
The bad news is that $3,900 per seat program sold out in one week and is closed for good. It won’t be offered again.
The good news is that the entire 14-week coaching course on the BLOGinteractive 360 system will be released the first week in March as the Secrets of Marketing With New Media home study course.
Even better, it’ll be available for a fraction of the original investment.
- Secrets of Marketing With New Media is a serious home study course designed for marketers and busy business people serious about making more money using online marketing that works.
- It’s structured just like college level courses with level 101 through 505 (Masters) material, so it’s easy get going and start getting results because one level builds on the next.
- The system is easy to employ and works for everyone because it has been created, tested, and successfully employed by busy business people for busy business people. Just follow along and you’ll gain momentum and generate results as you go!
Want a sneak peek of what you can expect with access to with the Secrets of Marketing With New Media home study course?
In the next installment we lay it all out for you!
Don’t want to wait until then? No need to… just click on the image below right now!
Copyright RPM Success Group Inc. 2002-2006. Full copyright reserved by RPM Success Group inc. Bloggers and journalists are welcome to link to posts or excerpt so long as full credit/attribution is given to AdvancedBusinessBlogging.com and RPM Success Group Inc.
John-Paul Micek is the premier Click-and-Mortar Business Coach. He’s been described as the “Commando Capitalist” and “Profit Matrix Master” by peers and coaching club members. With four multi-million dollar businesses under his belt and over 9,400 hours of experience coaching business owners and marketers to success from the inside out, J.P. is ready to help you get the profits, performance, and lifestyle you want from your business online and off-line. His latest book Secrets Of Online Persuasion is the definitive guide on marketing with New Media. J.P. is a weekly columnist for the Honolulu Star Bulletin, and professional speaker. You can reach J.P. directly via [commandocapitalist@gmail.com].
As experts on using influence and persuasion in business, Deb and I along with our advisory board of leading experts in PR, marketing, and persuasion see New Media as a communication channel that every serious business person must master if they are to succeed in the 21st Century marketplace.
With the ever expanding evolution of interactive New Media tools and the rapid adoption of broadband internet access, off-line and online interaction between people are becoming much more closely intertwined. A level of connection, trust, and rapport that was only possible through face-to-face, “belly-to-belly” conversations just two years ago is a reality online today!
Emotional influence and practical persuasion is what counts!
New Media technology and tools are making it possible to market effectively online. But an understanding of the mindset and motivations of today’s New Media consumer, combined with a mastery of emotional influence and practical persuasion — this is what makes winning loyal customers and creating raving fans a reality.
In our new book Secrets of Online Persuasion, we reveal more than 77 Internet and persuasion secrets that expose how you can win the hearts, minds, and pocketbooks of thousands using New Media! And that’s a great place for small business owners, marketers, sales people, or anyone looking to win friends and influence people online to start.
And if you’re ready to get real results, real fast there’s a way to cut the learning curve…
There’s a way to avoid the costly mistakes being made by other business people and cut the learning curve. 48 business owners, marketers, and entrepreneurs from nine countries are in the middle of a 14-week virtual coaching program where they’re learning how to market with New Media.
The next intallment reveals exactly how.
Don’t want to wait? Click on the image below now!
Copyright RPM Success Group Inc. 2002-2006. Full copyright reserved by RPM Success Group inc. Bloggers and journalists are welcome to link to posts or excerpt so long as full credit/attribution is given to AdvancedBusinessBlogging.com and RPM Success Group Inc.
John-Paul Micek is the premier Click-and-Mortar Business Coach. He’s been described as the “Commando Capitalist” and “Profit Matrix Master” by peers and coaching club members. With four multi-million dollar businesses under his belt and over 9,400 hours of experience coaching business owners and marketers to success from the inside out, J.P. is ready to help you get the profits, performance, and lifestyle you want from your business online and off-line. His latest book Secrets Of Online Persuasion is the definitive guide on marketing with New Media. J.P. is a weekly columnist for the Honolulu Star Bulletin, and professional speaker. You can reach J.P. directly via [commandocapitalist@gmail.com].
So how do you cut through the noise and get your message heard?
How do you reach and connect with thousands of people to win their hearts, minds, and pocketbooks?
The answer lies in avoiding the most common mistake being made marketing online today…
Focus on marketing with New Media, NOT on New Media itself
Success marketing today online is NOT about blogging for business, podcasts, social networks, or half dozen other New Media technologies. In fact, the focus on technology is why most of the people you see jumping into this new online marketplace are failing.
There’s something much more important than technology that is causing this New Media Marketplace to grow by leaps and bounds day after day. The truth is that the foundation for the explosive growth we’re seeing can be expressed three simple words:
People
Participation
Persuasion
Business owners and marketers who stay focused on these three simple words as guideposts will leave their competitors gasping for air, reaching for their oxygen masks as they try to catch up. The reason why is simple…
The line between online and off-line communication has blurred!
In the next installment we’ll share why!
Don’t want to wait? Just click the image below now!
Copyright RPM Success Group Inc. 2002-2006. Full copyright reserved by RPM Success Group inc. Bloggers and journalists are welcome to link to posts or excerpt so long as full credit/attribution is given to AdvancedBusinessBlogging.com and RPM Success Group Inc.
John-Paul Micek is the premier Click-and-Mortar Business Coach. He’s been described as the “Commando Capitalist” and “Profit Matrix Master” by peers and coaching club members. With four multi-million dollar businesses under his belt and over 9,400 hours of experience coaching business owners and marketers to success from the inside out, J.P. is ready to help you get the profits, performance, and lifestyle you want from your business online and off-line. His latest book Secrets Of Online Persuasion is the definitive guide on marketing with New Media. J.P. is a weekly columnist for the Honolulu Star Bulletin, and professional speaker. You can reach J.P. directly via [commandocapitalist@gmail.com].
New Media is viral, self-powered, and for the most part — free! With very little effort, any savvy business owner or marketer can see that there are three simple reasons why Marketing with New Media works so well.
1. New Media Marketing is the easiest way to laser target a highly segmented (and pre-qualified) demographic and pshycographic audience.
It’s so powerful that companies just two years ago were paying $10,000 or more to get the same access you can get for free today! And it so simple that 15-years olds to 60+ year old grandmothers are using blogs, podcasts, and social networks to successfully market their businesses. We even coach a 16-year old who makes up to $500/day while he’s in school.
2. New Media is replacing existing technologies
This is a BIG one, because it means that when your New Media Marketing plan is strategically implemented there’s no educational hurdle for your target audience to overcome. No need to educate, cajole, or break your back trying to get your prospects and customers to “buy in.” They get it right from the start when you use the simple step-by-step formula we reveal in the Secrets of Marketing with New Media course.
3. Marketing with New Media builds retention and increase Lifetime Value of customers
All experienced marketers know that acquiring new customers is the most costly part of doing business. Sadly, most businesses blindly allow customer attrition to create costly leaks in their reservoir of profits. When you learn the Secrets of Marketing with New Media you’ll avoid this mistake and put your customer retention efforts on autopilot.
The Lifetime Value of customers (LTV) measures the dollar value of your average customer over the total number of years a person remains a customer. This number is key to successful marketing online and off-line. Marketing with New Media automatically syndicates many of the “touches” necessary to ensure a longer customer life AND boosts trust to increase the long term buying total of your average customer!
Truly exciting stuff!
And when we saw all this power and strategic opportunity in the New Media Marketplace we asked ourselves; “What’s the secret to harnessing the power of New Media and putting to work for the average small business owner?”
By answering that one question, testing strategies with our business coaching clients, and injecting the necessary online persuasion components — we hit on a formula for marketing that works in today’s online marketplace. A formula that attracts tens of thousands of pre-qualified people right to your front door, eager to become buyers and loyal lifetime customers.
More on that in the next installment. If you can’t wait, just click on the image below right now!
Copyright RPM Success Group Inc. 2002-2006. Full copyright reserved by RPM Success Group inc. Bloggers and journalists are welcome to link to posts or excerpt so long as full credit/attribution is given to AdvancedBusinessBlogging.com and RPM Success Group Inc.
John-Paul Micek is the premier Click-and-Mortar Business Coach. He’s been described as the “Commando Capitalist” and “Profit Matrix Master” by peers and coaching club members. With four multi-million dollar businesses under his belt and over 9,400 hours of experience coaching business owners and marketers to success from the inside out, J.P. is ready to help you get the profits, performance, and lifestyle you want from your business online and off-line. His latest book Secrets Of Online Persuasion is the definitive guide on marketing with New Media. J.P. is a weekly columnist for the Honolulu Star Bulletin, and professional speaker. You can reach J.P. directly via [commandocapitalist@gmail.com].
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