Yesterday I was interviewed by Hawaii Business magazine for an upcoming feature article in the August edition of the magazine. (Hope someone as cool as The Dog is on the cover that month. :))

In the 45-minute interview Lisa Ro and I discussed:

• the top five reasons business owners need to be blogging
• why New Media is rapidly transforming our culture (internationally)
• how business owners and marketers can keep up with (and capitalize on) the rapidly changing marketplace
• the top three mistake business owners make with blogging, and how to fix each
• three ways physical businesses in Hawaii can use blogs and New Media to grow their business

Since we live on the most remote island chain in the world, technology plays an even larger role in staying connected. I know the business owners here in Hawaii will get a lot out of the article when Lisa is done working her magic. And since many thousands more get the magazine on the mainland US, Japan, and Singapore, I know many more international business owners will have their vision expanded with how New Media nd blog marketing can help grow their business.

Thanks to Lisa Ro, Scott Radway, and Jacy L. Youn from Hawaii Business magazine for their time and attention. And watch for the article in the August edition.

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John-Paul is a published author and weekly columnist for the Honolulu Star Bulletin. As a Business Coach he helps small business owners market, manage, and sell more with self-influence and persuasion. You can reach J.P. directly via [communicationcommando@gmail.com].