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A powerful New Alternative If You’re Not Ready For WordPress to Power Your Business Blog
Yes, all you students of the Marketing With Business Blogs multi-media coaching course — you know how we LOVE WordPress. With complete control over coding, customization (for both function and appearance,) along with the reliability and zero cost factors of open source software — WordPress is a winner.
Yet even with the step-by-step videos included in the level 202 materials of the course (including installation, management, and optimization of a self-hosted WordPress business blog,) some business owners have found it easier to turn to Blog Harbor or Square Space than to mess with a WordPress install.
Well now there’s a viable alternative. A solution that has all the convenience of a third-party hosted blog service, with a lot of the functionality and control of WordPress. It’s WordPress.com.
And yes — that’s WordPress.com, not WordPress.org (the completely open source software requiring self-hosting.)
You can check out a very detailed article written by Lorell VanFossen on the new service over at http://lorelle.wordpress.com. Lorell does a fantastic job of laying out a complete overview of the up-and-coming service.
It may be just the high-powered “middle of the road” software solution you’ve been looking for to reliably run your business blog.
Enjoy!
Learn how to unleash the maximum marketing power of business blogs, podcasts, and RSS (in any industry, profession, or niche) with Marketing With Business Blogs.
John-Paul Micek is a published author and weekly columnist for the business section of the Honolulu Star Bulletin. He’s known as the “Click-and-Mortar Business Coach” by business owners around the world thanks to members of the Business Owners Coaching Club™.
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August 23rd, 2005 at 10:52 pm
I think it’s worth adding that WordPress.com is currently invite-only, with invites thin on the ground. I’m not sure when that’s going to change.
August 24th, 2005 at 3:08 am
Good point Andrew. Knowing how the WordPress community works, I think once they work the bugs out of the system, it’ll be released for the general public pretty quickly.
Great idea with the contest for a WordPress.com invite on your blog by the way.
August 24th, 2005 at 4:48 am
While the beauty of blogging without worrying about installation, databases, and all the fuss under the engine may be dissappearing with examples like wordpress.com - I think it does something even more powerful: Puts the content back in control.
Some people get so tangled up in tweaking their site, adding plugins, bells and whistles, and then turn the content into a near equivalent of a link farm. I’m delighted that pre-installed blog services like wordpress.com, edublogs.com and others will get people back to sharing information, telling stories, showing off pictures, teach, learning, and sharing ideas…good, quality content always wins in my mind, and this is a great step in the right direction.
August 24th, 2005 at 12:04 pm
Thanks for stopping by Lorelle. I agree whole-heartedly!
Many bloggers (especially business bloggers) get caught up in the technology instead of the content. It’s the content that’s going to connect with people and help build relationships — not the “cool” technology. That’s something we have always emphasized with our business coaching clients as well as in the Marketing With Business Blogs multi-media coaching course.
Keep up the great work on your blog.